The Indonesian beauty industry is starting to be enlivened by various trends from the Land of Ginseng. These include honey skin, glass skin, and cloudless skin, all the way to diet skincare. In terms of makeup, many Korean brands are releasing new beauty products for the local market.
Our task was to build Bolehshop's brand image as an e-commerce platform for Korean products with a local approach. This included designing the logo, brand identity, slogan selection, packaging, and website design.
